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Montreal Reputation Management Experts

Why You Can’t Post Fake Reviews Online

Business owners and managers from all over the world have figured out that online reputation is the most important part of their marketing strategy. Some re-hauled their businesses to create an amazing customer experience and received amazing reviews on the internet, however, some entrepreneurs decided to write their own fake reviews and post them all over the internet.

Yelp, one of the biggest online review portals started detecting fake reviews and even displaying a warning in the business listing, advising potential customers to stay away from the business because the reviews are fake. There are even “marketing” companies who offer to post fake reviews for you, which can also be very dangerous.

Marketing Land reports:

 A Texas marketing company that was accused of registering more than 2,000 fake accounts to write car dealer reviews on Edmunds.com has agreed to a ban on using the site.

Edmunds.com sued Humankind Design in July after allegedly finding the 2,000+ accounts and 76 reviews that all appeared to be coming from the same source.

Humankind was running a review posting service that promised to submit reviews to Edmunds.com and 15 other sites (such as Google+, Yelp, Yahoo Local and the like).

The reviews posted online should be real and should come from your real customers. MontrealRM.com specializes in online reputation management and marketing in Montreal. We will help you get authentic, glowing reviews from your existing clients.

Get in touch with us for a free consultation and we’ll figure out the best reputation management strategy to suit your needs.

514-660-6050

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